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Be a Merchant with Max Nimaroff

Episode 7 | The Be Cringe Podcast

Max Nimaroff is a Brooklyn-based parent, SVP of e-commerce at Oats Overnight, writer, Discord community builder, aspiring Court Street shop owner, and self-described outsider who has spent his whole life stitching together people who wouldn’t otherwise be in the same room. He’s also a Pokémon master (of sorts).

In this conversation, we talk about:

  • Why a portfolio career is artistry by another name

  • His grandfather, who ran an ice cream shop, manufactured children’s dresses, and robo-traded from his Upper East Side apartment, and what Max learned from him

  • What it feels like to leave a job and watch years of work relationships disappear

  • Why he built 500+, and what “real community” looks like online

  • His dream of owning a store on Court Street

Huge thanks to Max for appearing on the podcast. I really appreciated our conversation and always love chatting with folks who are actively trying to build community. I also had a podcast first when he shared his phone number on air. He’s currently on parental leave (BIG congrats to him and the family), so he may be slower-than-usual to respond.

Find Max:

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