Seth Werkheiser is the founder of Social Media Escape Club, a freelance email marketer, and, among many (many) other things, has been on the Internet in earnest for over 25 years.
Over the last two-and-a-half decades, Seth has found his place on the Internet, through places like his 2001 heavy-metal blog (Buzz Grinder), his AOL music blog (Noise Creep), and being an early adopter of places like Twitter (he was user number 2,700, or so), Flickr, and something called ‘IRC’, a text-based platform where he used to make plans with people before going to local shows.
In this conversation, we talk about:
The early internet in all its glory (including a little trip down memory lane).
How he accidentally discovered SEO
How spending time away from social media can allow you to spend more time on your craft
Why most of us wouldn’t know what to do with virality, even if growing more slowly is, well, slow
The fact that spending time away from social media is not anti-Internet (in fact, you could argue it’s done out of love for the World Wide Web).
Why 50 subscribers can be more impactful than 5,000 followers
This conversation was such a delight. I’d been wanting to talk to Seth for a while, since I first watched one of his lives here on Substack, and I’m so glad he agreed to come join me on the podcast. I say this often, but I really felt like I could’ve kept the conversation going for another hour. We’ve got more to talk about, so hopefully more to come there soon.
I can’t wait for you all to listen!
Find Seth
Social Media Escape Club: socialmediaescape.club
Substack: socialmediaescapeclub.substack.com
Seth’s Blog: sethw.xyz
Thanks for listening to ‘Be Cringe’! Find us online:
Instagram: @becringepod
Substack: thismightbecringe.com
Listen to the pod: becringe.riverside.com
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